Aura Digital
Sofia · 42.69°N 23.32°E
Services · Web development

Sites and platforms that hold real traffic

We do not build brochures that break at the hundredth product. We build systems that carry catalogues of thousands of records and stay fast a year later.


01

First, what it has to do

Before design or code we settle who uses it, what it must accomplish, and where things break today.

  • What the visitor is after, and how many steps to an enquiry
  • Data volume: products, listings, users, integrations
  • What comes from outside - ERP, stock, accounting, suppliers
  • What is required to launch and what waits for phase two
aura@scope: ~ ONLINE
$ aura scope --project=shop
catalogue · 1500 products
integrations · stock, supplier
languages · 2
✓ scope settled

02

Built on a stack that holds

Technology follows the job, not fashion. A static site for content, an application for a platform.

  • Astro and React for fast sites with sound Core Web Vitals
  • Node and PostgreSQL for platforms with real data volume
  • WordPress when the client will write the content themselves
  • An admin panel the team can work from without us
aura@build: ~ ONLINE
$ npm run build
pages · 158
LCP · 1.2s
CLS · 0.00
✓ build passed

03

Speed and findability from day one

A site Google cannot crawl quickly loses before it starts. So the technical layer is part of the build, not an add-on afterwards.

  • Core Web Vitals green at launch, not a month later
  • Schema.org and sitemap ready for search engines and for AI
  • Correct multilingual setup when the site runs in more than one language
  • Analytics that shows enquiries, not just visits
aura@ship: ~ ONLINE
$ curl -sI https://site.com/
HTTP 200 · 112ms
sitemap · 158 URLs
schema · Organization, Service
✓ ready to index

04

We do not vanish at launch

A site keeps living: updates, broken integrations, new requirements. Support runs to stated response times, not to mood.

  • Updates and backups on a schedule
  • Monitoring that catches faults before the client calls
  • Content and feature changes as needed
  • A clear response window when something breaks
aura@ops: ~ ONLINE
$ watchdog --daily
pages · 158 · 0 errors
speed · 112ms
forms · ok
✓ clean

Who this is for

We work best where there is real volume and real process.

  • Online stores with large catalogues struggling on their current platform
  • Companies with a portal or database - listings, property, products, clients
  • Businesses whose ageing site is now costing them enquiries
  • Companies wanting a multilingual site done properly

Frequently asked questions

How long does a website take?

It depends on scope. A content and presentation site is usually 3 to 6 weeks. An online store or platform with integrations runs 2 to 4 months. After the first conversation you get a timeline with milestones, not a single number.

What does it cost?

Price follows scope, which is why we publish no price list - it would mislead both sides. Once we have settled what the site must do, you get a quote within 24 hours, broken down by stage.

Can I edit the content myself?

Yes. If you will publish often we build on WordPress or with an admin panel your team runs without us. Training is part of handover.

Will my Google rankings suffer with a new site?

Not if the migration is done properly - redirects from the old URLs, preserved structure, verification in Search Console. This is exactly where careless work loses rankings, so it is a separate stage of the project.

Do you work on an existing site?

Yes. We usually start with an audit: what is worth fixing in place and what is not worth saving. Sometimes the honest answer is that the foundation will not survive another year.

Tell us what the site has to do

Describe what is holding you back today. We reply with scope and a quote within 24 hours.

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